Tag Archives: youtube

The Importance Of Understanding Your Customer Map

The post The Importance Of Understanding Your Customer Map appeared first on HostGator Blog . Do you know what it’s like to be a customer interacting with your business? Even the most empathic business owners might have a hard time with that question. A customer map helps to illuminate central touch points of interaction between the business owner and a customer. By having a deeper understanding of this process you’ll […] Find the post on the HostGator Blog Continue reading

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6 Easy Steps to Securing Your WordPress Blog

The post 6 Easy Steps to Securing Your WordPress Blog appeared first on HostGator Blog . Today, WordPress powers over 25 percent of websites, and for many site owners, working with this content management system (CMS) is a no-brainer. It’s free, there’s a huge community eager to help you out, and there are tons of awesome plugins that will help expand your site’s functions. It’s perfect for web developers and do-it-yourselfers […] Find the post on the HostGator Blog Continue reading

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The Importance Of Evergreen Content In Your Marketing Strategy

The post The Importance Of Evergreen Content In Your Marketing Strategy appeared first on HostGator Blog . When it comes to blogging there are so many different types of content for you to choose from. Some will resonate with your audience more than others. However, there is one style of content can actually send you traffic for years to come. All you have to do is invest the initial time in creating […] Find the post on the HostGator Blog Continue reading

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5 Easy To Use WordPress Plugins For Shortening Your URLs

The post 5 Easy To Use WordPress Plugins For Shortening Your URLs appeared first on HostGator Blog . URL shortening services are certainly not new to the web, platforms like TinyURL have been around for over a decade now and has successfully shortened hundreds of millions of URL’s for its users. The web is being inundated with new websites and content management systems that utilize very complicated and difficult URL patterns. When Twitter was introduced to the World, it quickly had to adapt to its own URL shortener due to the fact that URLs would be too long to copy and paste in traditional manner. Default: https://twitter.com/HostGator/status/638766536421830656 Shortened: http://t.co/kE1FfPFSoh It makes such a huge difference in the length of the URL, as well as the complexity of having to share it with your friends, relatives or coworkers. Other uses for URL shorteners, especially in the WordPress blogosphere, is the ability to mask affiliate links, a way for bloggers to earn revenue without having to directly expose their long affiliate marketing URLs, or we can mask our links from 3rd party affiliate sites that we are using on our blog, and rest assured that such techniques are completely safe in terms of their effects on your rankings. If you have been struggling with keeping up with your analytics data on certain links, perhaps you’re having trouble really understand Google Analytics, you will be happy to know that URL shorteners usually provide a way to track your shortened links and their full statistics, when the link was clicked, and where, which can also help with understanding who else is sharing your links on the web. Bit.ly has the analytics platform narrowed down to perfection, definitely consider them as one of your first choices in learning more about modern link shortening. Short URL First we want to get clear about whether we want to use a 3rd party service, or we wish to use our own website for shortening our links. If your choice is leaning towards the latter, then Short URL plugin will give you all the necessary features to turn your own WordPress blog into a link shortening platform; giving you full control over how your links appear on the web, and your website. ClickMeter ClickMeter knows what makes webmasters, marketers and online affiliate agencies tick. This state of the art link shortening solution provides a sea of features, for example you can use the variety of URL shorteners that ClickMeter offers, but you can also turn your own domain into a link shortening service. The comprehensive analytics platform will give you enough insights and data about the way your links are being exposed online that creating further duplicates of successful content are going to become a daily occurrence. You can even monitor links that have suddenly gone offline, helping you to protect yourself against unexpected Google penalties. Goo.gl Google provides its own, easy-to-use URL shortener. Create tiny and flexible URLs that you can share with anyone and anywhere, and use the Goo.gl’s own monitoring platform to learn about the number of clicks that your links are receiving. Each shortened URL is complimented with a snapshot of the website that you’re shortening, at the time of shortening. Adf.ly Adf.ly is known to be a platform for helping bloggers monetize their content by protect the outgoing URLs. This plugin will help you manage your Adf.ly account from within your WordPress dashboard, making it much more flexible to create the kind of URLs that will hopefully bring about revenue. iOli iOli is a simple and straightforward URL shortening platform that will let you shorten any URL on your website. Sometimes all we need is simplicity, and flexibility, and that’s exactly what iOli brings to the table for its users. web hosting Continue reading

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What Makes Ruby On Rails Special?

The post What Makes Ruby On Rails Special? appeared first on HostGator Blog . Ruby on Rails (ROR) was first released on December 12, 2005. Since then, it has been a hot commodity for developers and users alike. It’s an open-source web application and full-stack framework using the programming language called “Ruby,” hence the name. What are some of the engineering patterns it uses? Here are just a few: Convention Over Configuration (CoC) Don’t Repeat Yourself (DRY) Active Record Pattern Modern View Controller (MVC) –organizes application programming Why do developers choose to use ROR? For the most part, it can take hundreds or thousands of hours to create the app of your dreams. ROR cuts down on work with faster development time. Additionally, it has an extensive library of what are called “Gems,” that can add a bevy of functionality. Moreover, automated testing is available to let you test code as you write it.   What Ruby Offers With Ruby On Rails, the learning curve is relatively short. Its’ syntax makes the constructs stream logically, and with vibrancy. Currently there are over 200,000 sites supported by Ruby On Rails. There is also the benefit if offers with its modular design. For instance, the gems library is similar to that of a WordPress plugin. You can use gems to perform actions such as creating PDF files, displaying map data, and social media interactions. Additionally, you are given login/logout options as well as integrations with email and/or text messages.   What Can It Do? The depth that comes along with using Ruby is mind-boggling. Here are some of the features available: URL – You can adapt or develop search engine adaptive URLs Active Records – This development program includes database active library and will automatically map tables to rows and also classes in objects. Debug Applications – Ruby on Rails gives you specific and detailed error logs so you can easily debug all your applications. Tightened Security – Ruby takes away the burden of having to use the ‘h’ method. It now escapes all input by default and if you want to ‘un-escape’ data you simply use the ‘RAW’ method. Bundler – This is a useful new feature to Ruby and helps you manage your dependencies. Just add a line for the gems you need within your gem file, and it will download & configure all gems you need for the project. Action Mailer – This function has been simplified to send mail with ease. Default settings can now be optionally overwritten. It comes with cleaner APIs, and you can also retrieve and manipulate ‘mail’ objects before their delivery. Store Components – Create modularized templates and add components or store your reusable code.   Quicker Development Convention over Configuration does exactly as it states. With other programing languages, developers need to spend an extensive amount of time on how their code will communicate with the database. This is also true for the exact file structure for the project, and the wide variety settings needed for configuration files. However, CoC offers what is called “sensible defaults.” These are conventions that already work with a number of applications. This means you spend less time setting up the project and can focus more on any possible issues. Moreover, with the DRY feature, you no longer have to worry about replicating code over and over again. Instead, you write the code once and can use it where needed. It also makes things more convenient for future code changes.   What You Need To Know If you already have basic or advanced knowledge of HTML and CSS, then learning ROR should not be an issue for you. If you don’t, then you should start learning those two languages first. The good news is that they are also quite easy to comprehend and practice. Once you learn the ins and outs of ROR, it might start feel like second nature. Not to mention, it is quite enjoyable. There are a wide variety of resources available, whether it be taking online courses or reading instructional books. Most tools offer straightforward approaches to learning the structure of this dynamic language. In addition to its many advantages, ROR can make it more cost-effective to create and maintain a site and/or application. You will be able to create feature-rich constructions without as much output as one might have expected. Then, if you want additional features, they can be added rather quickly and conveniently. When you consider the power and convenience of ROR, it’s no wonder why they were chosen in the development of platforms such Twitter, Shopify and Basecamp. Their active community is helpful for those new to ROR, making it even more enticing for intrigued developers to test out.   ***** Natalie Lehrer is a senior contributor for  CloudWedge . In her spare time, Natalie enjoys exploring all things cloud and is a music enthusiast. Follow Natalie’s daily posts on Twitter: @ Cloudwedge , or on  Facebook .   Image source: https://www.flickr.com/photos/nez/177722693/   web hosting Continue reading

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