Monthly Archives: April 2018

Does the Type of Web Hosting You Choose Affect Your SEO?

The post Does the Type of Web Hosting You Choose Affect Your SEO? appeared first on HostGator Blog . Can Your Web Hosting Plan Affect SEO? When it comes to SEO, the details matter a lot. One of those details that’s commonly neglected is your choice of web host. Usually, it’s the last thing that people think about. However, the type of hosting you’re using can have a big impact on your rankings. The extent of the impact will depend on the size of your site and its overall traffic levels, but your host is either supporting or damaging your rankings. Obviously, you want a host that does the former. Below you’ll learn how your host affects your search engine rankings, and how to choose a hosting environment that will actually support your rankings. 5 Ways Your Web Host Affects Your Rankings The type of web hosting you choose can either help or hurt your rankings. Below we cover five different ways your choice of host can affect your SEO.   1. Site Speed Is a Ranking Factor The faster your site loads the better your site will rank in the search engines . Now, just having a fast loading site isn’t enough to push your site to page one. But, if you already have solid onsite and offsite SEO and you boost your site speed you will start to see your rankings climb. Having a slow loading host will lead to a poor user experience since they’ll be sitting and staring at a blank screen. Poor user experience leads to poor metrics, like a high bounce rate , and a very low time on site, both of which will push your rankings down.   2. Data Loss = Rankings Loss No one likes to think about it, but there is a chance that your site will face a disaster. Whether it’s getting your site hacked , a catastrophe at your host’s datacenter, or unintended site data loss, it can happen. To protect your site and your rankings from data loss you need to have some kind of backup system. A high-quality host will have a backup system in place that will help you quickly recover from any of the above scenarios. HostGator customers, learn more about protecting your site with CodeGuard.   3. SSL Certificate Improves Rankings Trust is huge online. If your site doesn’t seem trustworthy , then Google won’t trust you and you’ll have a hard time ranking. The same goes for your visitors. If your visitors don’t trust you, then they probably won’t purchase anything from you, or stay with your brand over the long-term. One easy way to improve your trust is to install an SSL certificate on your site . An SSL certificate will encrypt the connection between your server and your user’s web browser. This will allow for the secure exchange of personal information. But beyond making your visitors feel safe an SSL certificate will also help your site improve its rankings. Since 2014 Google has acknowledged that SSL certificates are a ranking factor .   4. Uptime Matters No host can guarantee 100% uptime, but the better your host, the higher uptime your site will have. If you’ve been experiencing high levels of downtime, then it’s probably time to think about switching your hosting environment. Learn more about HostGator’s 99.9% uptime guarantee! Having your site down shouldn’t affect rankings too much, but it can have a negative impact on your user experience. If a person tries to visit your site time and time again and your site is offline, they simply won’t come back. This can have a negative impact on your bounce rate and your CTR from the search engines.   5. Server Location and Performance Another factor that influences the performance of your site is the location of your physical server. Now this will depend on what kind of hosting you’re actually using. For example, if you’re using cloud hosting it won’t be a factor. But, if you’re using shared, VPS, or a dedicated server, then the farther your visitors are from the physical location of your server the slower your site will load. However, if you have a high-quality host this will be offset through an integrated CDN and a high performing server environment.   How to Choose an SEO Friendly Host An SEO-friendly host will look different depending on the kind of site you run and how much traffic you receive. There is no perfect hosting choice for every style of website. For example, if you have a small site that doesn’t receive a lot of traffic, then a solid shared host will be enough to support your site. But, if you receive hundreds of thousands of visitors per month, then using a shared host will probably have a negative impact on your site’s performance and rankings. In that case upgrading to a VPS , cloud, or dedicated host would be the best course of action. In order to find the best SEO-friendly host, evaluate your hosting choices with the factors below: Does the host have a high benchmark of performance? If you’re unsure, spend some time checking out user reviews online. Does your host include an automated backup system or use a third-party plugin? Do you have the ability to install or purchase an SSL certificate for your site? Does your host guarantee a high site uptime? Is there data, or a guarantee to back it up? Can you choose your datacenter location? Or, does you hosting include an integrated or third-party CDN? Going through the above questions will help you find a high-performing host that’ll actually support your rankings, not bury your site in the search results. Overall, your host can have a big impact on your SEO. If your site hasn’t been ranking as high as you think it should, then your hosting environment could be the culprit. There’s a reason people consistently choose HostGator web hosting. Learn more about our award-winning hosting by reading real reviews from our customers! Find the post on the HostGator Blog Continue reading

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GDPR: What You Need to Know and How HostGator Helps You Comply

The post GDPR: What You Need to Know and How HostGator Helps You Comply appeared first on HostGator Blog . Businesses, large and small, are in the midst of preparing for compliance with the European Union’s (EU) new data privacy laws: The General Data Protection Regulation, or the GDPR, which will go into effect on May 25, 2018. The GDPR is very broad in scope and can apply to businesses both in and outside of the EU. Businesses that don’t comply with the GDPR could face heavy fines. Here’s some information about GDPR. (Note: you should also consult your own legal counsel to determine if you are subject to the requirements of GDPR.)   What is GDPR? GDPR is short for the General Data Protection Regulation that goes into effect on May 25, 2018. It was passed by European lawmakers to create a harmonized data privacy law across all the EU member states. Its purpose is to: support privacy as a fundamental human right; require companies that handle personal data to be accountable for managing that data appropriately; and give individuals rights over how their personal data is processed or otherwise used.   What is personal data? In a nutshell, GDPR defines personal data as “any information relating to an identified or identifiable natural person.” Ok, so what does that mean? In addition to the kinds of information you might think about – name, address, email address, financial information, contact information, identification numbers, etc., personal data can also include information related to your digital life, like an IP address, geolocation, browsing history, cookies, or other digital identifiers. It also could mean information about a person, including their physical, mental, social, economic or cultural identities. Therefore, if information can be traced back to or related in some way to an identifiable person, it is highly likely to be considered “personal data” under the GDPR. You can find out more about the GDPR here .   What rights does the GDPR provide to individuals? There are several rights an individual may exercise under the GDPR, including: Right of access: Individuals can ask for a copy of the personal data retained about them and an explanation of how it is being used. Right to rectification: Individuals have the right to correct, revise or remove any of the personal data retained about them at any time. Right to be forgotten: Individuals can ask to delete their personal data. Right to restrict processing: If an individual believes, for example, that their personal data is inaccurate or collected unlawfully, the individual may request limited use of their personal data. Right of portability: Individuals have the right to receive their personal data in a structured, commonly used and machine-readable format. Right to object: Where an individual decides that they no longer wish to allow their personal data to be included in analytics or to receive direct marketing emails or other personalized (targeted) marketing content at any time, the individual may opt out of use of their data for these purposes. Please note that these rights are not absolute, and limitations/exceptions may apply in some cases.   What is HostGator doing to comply with the GDPR? If you exercise any of these rights as an individual HostGator customer or representative of a HostGator customer, HostGator will respond in accordance with our Privacy Policy . The HostGator explains what information we collect about you as a HostGator customer and how your personal data may be used or shared by HostGator. We suggest that you review how this applies to you. Note that we will be updating our privacy policy to align with GDPR. No worries, though, we’ll send all users a notice letting you know that it will be changing, so you’ll know what to expect. Where required, we will also support you, as a HostGator customer, in fulfilling GDPR related data subject requests you receive from your contacts. Also, from May 25th, we will not publish the personal data of domain name registrants located in the EU in the WHOIS. This is to ensure our WHOIS output is compliant with the GDPR. However, access to personal data of domain name registrants may be granted when such access is necessary for technical reasons such as for the facilitation of transfers, or for law enforcement when it is legally entitled to such access.   “Controllers” and “Processors” Generally speaking, there are two types of parties that have a responsibility regarding the handling of data: the “controller” and the “processor.” It is important to determine if you are acting as a controller or a processor and understand your responsibilities accordingly. A “controller” determines the purposes and means of the use of personal data. A “processor” on the other hand, only acts on the instructions of the “controller” and processes personal data on their behalf. So, what does this mean? HostGator can be either a “controller” or a “processor” depending on the data processing activities that are being performed. Usually, HostGator is a controller in relation to the personal data that you provide to us as a customer. In certain circumstances, you are acting as the controller, for example, when you decide what information from your contacts or subscribers is uploaded or transferred into your HostGator account.   How does the GDPR affect my business? Individuals, companies, or businesses that have a presence in the EU or, if no presence, offer goods or services to, or monitor the behavior of, individuals in the EU need to comply with this law. We are reviewing and updating, as necessary, our agreements with you and with our subcontractors (to include the necessary GDPR terms), as well as notices, policies and internal processes, features, and templates to assure our compliance and help you achieve compliance. Please consult with your own legal counsel about whether GDPR applies to you and your business and what actions you need to take to ensure that you comply with the GDPR.   What do I need to do differently to comply with GDPR? If the GDPR applies to you, there are various obligations you will need to comply with in order to continue doing business with your customers from the EU. Luckily, not all of these obligations are new, so you should be complying with some of them already. The most important differences in this context are as follows: More information about your use of personal data must be communicated to your customers. You should make sure that your privacy notices/policies are updated to reflect the new requirements of the GDPR, including setting out the purposes of your processing personal data, how long you are retaining such data, and what legal basis for use of personal data are you relying on. As a customer of %%Brand%%, your agreement to our Terms of Service requires you to lawfully obtain and process personal data appropriately, including that of EU Individuals as part of the GDPR. You should determine the legal basis for your use of personal data: If you are relying on consent to use your customers’ data you should ensure that the consent you have meets the new requirements of the GDPR . Please note that sending marketing emails or showing promotional content in any form to your customers may require, in certain circumstances, prior opt-in consent from them. As a reminder, you have already agreed through acceptance of our terms of service to lawfully obtain and process all personal data appropriately and have attested that you have permission to expose your customers to promotional content. You will also need to comply with the rights provided to individuals by the GDPR. See section above “What rights does the GDPR provide to individuals?” for details. You should consult with your legal counsel on the above and your other obligations under GDPR.   What if you have more questions about GDPR? If you have specific questions about GDPR, please, contact Support .   Other changes The rules contained in the EU Directive on Privacy and Electronic Communications is under review and we are expecting a new ePrivacy Regulation to be finalized soon. Once these new rules are finalized, we will be reviewing our forms and features again to provide our customers with the necessary tools to achieve compliance. NOTE: The information included on this page is meant to guide you through the process of understanding GDPR and is not a substitute for legal advice. Find more information on the GDPR website . Find the post on the HostGator Blog Continue reading

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E3-1230v6 from $75/mo | D-1540 from $139/mo | 99.99% Uptime SLA | 4 hrs Hardware Replacement SLA

HostCircle Inc. HostCircle provides Dedicated Servers and Speciality High Bandwidth Hosting Solutions acro… | Read the rest of http://www.webhostingtalk.com/showthread.php?t=1708961&goto=newpost Continue reading

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Possible to set up outgoing email relay for shared cpanel hosting?

We have a customer who wants to “route our outbound mail to the following Hosted Email Security server: relay.hes.trendmicro.com”. Their … | Read the rest of http://www.webhostingtalk.com/showthread.php?t=1708926&goto=newpost Continue reading

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First Month FREE! Colocation | Full Rack | Toronto Canada

Amanah Tech | Always On. [B]416-603-9825 | sales@amanah.com … | Read the rest of http://www.webhostingtalk.com/showthread.php?t=1708924&goto=newpost Continue reading

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